Survey Design and Sampling Procedures
Survey Design and Sampling Procedures
Overview
This course covers the crafting of survey questions, the design of surveys, and different sampling procedures that are used in practice. Longstanding basic principles of survey design are covered, and the impact of the trend toward increased respondent resistance is discussed.
- Introductory
- 4 Weeks
- Expert Instructor
- Tuiton-Back Guarantee
- 100% Online
- TA Support
Learning Outcomes
Students will learn how to construct an appropriate survey instrument with well-crafted closed-ended and open-ended questions. They will understand how and when surveys should be administered, how to choose a statistically correct sample, and how to evaluate response rates and common sources of survey error.
- Array
Who Should Take This Course
Anyone who needs to know how to design questionnaires or sample and survey respondents to produce usable results.
Our Instructors
Mr. Anthony Babinec
Anthony Babinec is President of AB Analytics, online data mining instructor at Statistics.com. Specializes in application of statistical and data mining methods in solving business problems.
Course Syllabus
Week 1
The Art and Craft of Asking Survey Questions
- Crafting questions: the context
- Closed-ended versus open-ended questions
- Levels of measurement
Week 2
Sampling
- What is a well-designed survey study?
- Experiments and observational studies
- Different types of designs, and their benefits and concerns
Week 3
Non-response
- Populations, samples, and inclusion criteria
- Different sampling methods-how to choose
- Determining sample size
- Acceptable response rate, sources of survey error
Week 4
Methods of Data Collection & The Survey Plan
- Purpose of the survey
- How will survey be administered?
- Timing and resources required
Class Dates
2024
Instructors: Mr. Anthony Babinec
Instructors: Mr. Anthony Babinec
2025
Instructors: Mr. Anthony Babinec
Instructors: Mr. Anthony Babinec
Prerequisites
None.
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Additional Information
Course Text
The required text is Survey Research Methods, Fifth Edition by Floyd J Fowler, Jr.
Sage Publication offers discounts to students at Statistics.com for many of their titles when the code S06SC is used during checkout on their website (the 0 is a zero not an alphabetical O).
Software
None
Supplemental Information
Literacy, Accessibility, and Dyslexia
At Statistics.com, we aim to provide a learning environment suitable for everyone. To help you get the most out of your learning experience, we have researched and tested several assistance tools. For students with dyslexia, colorblindness, or reading difficulties, we recommend the following web browser add-ons and extensions:
Chrome
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Firefox
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